Mars Petcare’s TEMPTATIONS® brand recently noticed a pattern of user-generated photos and videos of destroyed packs of cat treats uploaded by consumers. Inspired by these stories of real cats going to extreme lengths to tear into packs of delicious treats, TEMPTATIONS® brand is launching a new campaign called “#PackAttack,” which showcases this real cat behavior that’s sweeping the nation – and encourages consumers to share their own #PackAttack experiences.
Fans are encouraged to continue sharing their cat stories, photos or videos on Twitter or Facebook using #PackAttack. TEMPTATIONS® brand recently sent me some treats so I could share my cats #PackAttack experience.
MeHimAndTheCats.com was provided free samples of TEMPTATIONS® cat treats for spreading the word about the #PackAttack campaign